ESSENCE
Project Date
Summer 2023
Objective
Produce fast content/reels optimized for their social channels.
Skills
content creation, iphone content, video editing
Social Channel
In my role creating social content, I collaborated with PULP on a two-day production for Essence in Mallorca this summer. Our primary goal was to showcase the products in an authentic environment, featuring them on models, and creating catchy transitions optimized for social media. All content was shot using an iPhone only.
Following the production, I was tasked with the post-production of these clips, aiming to transform the footage into fast-cut reels. The clips were subsequently published on their global and German Instagram channel.
Production
H&M
Styling
Models
Behind the Scenes
